Series
Electronics & Technology
The category with the biggest gap between potential and performance. Why electronics underperforms and how to fix it.
Electronics & Technology
Headphones and Earbuds: The One Electronics Category That Actually Works in Airports
While most electronics struggle in duty-free, headphones deliver conversion rates that rival beauty. Why this category works.
Electronics & Technology
Electronics in Travel Retail: Why It Underperforms and How to Fix It
The biggest gap between potential and performance in duty-free. Why electronics underperforms at most airports and the handful of formats that cracked the code.